Monday, 21 May 2012

CONTEXT OF PRACTICE - publication summary

Although the kitsch debate continues to this day, hopefully this publication has shed some light on the possibility of the term being seen as something other than tacky and tasteless. I am not trying to say that all kitsch is wonderful, however, it would be narrow minded to look at it with such disapproval.

In design today, kitsch appears to be making a comeback - because it's fun, visually striking and it's even something to smile about. Meadham Kirchhoff mix this with a sense of playfulness and hyper reality. 
Francesca Gavin, curator of the Soho House Group believes that the two designers 'fit firmly into a contemporary Japanese art aesthetic' associating them with the 'kawaii pop of Takashi Murakami' and the 'colour palette of painter Aya Takano.'

Their take on kitsch is extremely refreshing to see, and the social and political stance surrounding it adds a whole new element of meaning.

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