Thursday 11 April 2013

FEEL GOOD - research

Juice Burst in the environment

Whilst out buying lunch today, I found something that seemed familiar. After noticing these juice drinks within a small cafe near uni, I realised that I had researched into them for the Feel Good brief. Before, this, I hadn't seen them before, and hadn't recognised them whilst researching into the design. It was interesting to see them in a shop environment, and I must admit that even after seeing them on the shelf, I still did not feel they were effective. They didn't particularly stand out to me, and I felt the black label really contrasted with the message they were trying to convey.

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