POPCORN BOXES

LUCKY POP

'In my packaging design class we were given the assignment to create a new popcorn package for a small movie theatre in Rochester. The assignment required that the package be original in form and bring out something exciting and new to movie goers. My popcorn package was inspired by the fortune cookie. Movie goers would find their fortune inside the box. The box took the form of an over-sized Chinese food takeout container. This form lends well to movie theatre popcorn in that it folds flat for easy assembly.The box lid allows you to easily bring leftover popcorn home with you and while it's open it helps keep the popcorn inside the box. The boxes come in different colors emphasizing how each one is unique. The traditional popcorn box of the 1950's is subtly referenced by the stripes inside the package'

(http://www.lesferr.com/lpo.html)

SHIMMY

'Shimmy popcorn is packaging for 75 cents worth of popcorn. The clear packaging highlights the visual appeal of the kernels. The chamber at the top of the cylinder allows the consumer to measure the amount of kernels needed for one batch.'

(http://jennhig.com/archives/131)

VIM

'Designed by Diana Chirilas, Sweden. The concept and design was created as a part of a competition brief for Blue Marlin, Sydney 2011. 

"With a target audience of sophisticated, environmentally aware and health conscious snackers the Vim popcorn packaging came alive as a green product using only recyclable materials. The innovative packaging design allows the user to fell in control as they decide how much of the product they wish to consume.

Kernel and popcorn shapes were embodied into the shapes of the letters in the logo, giving a friendly and elegant feel to the brand. The word Vim is associated with energy and enthusiasm, representing both the popcorn and myself."

(http://www.packagingoftheworld.com/2011/01/vim-popcorn.html)

DR. OETKER

'This packaging for microwave popcorn design created by Diego Aguilar, possess a great advantage and market design. Very practical, possessed opening at the top of the pack, and an elegant and sophisticated design, highlighting ingredients attract consumers to the special flavor of popcorn. Unlike all of the packages on the market, has great call quality of ingredients used in manufacturing, making it a premium product.'

(http://www.packagingoftheworld.com/2010/06/dr-oetker-popcorn.html)

SALTY AND SWEET

'Golden Popcorn came to us with a problem. They wanted to introduce an exciting new product to their existing range of Salted Popcorn and Sweet Popcorn. The new product was a mixed bag with both flavours (we thought this was very strange indeed until we tried it.....now it's our favourite!)

Turned out the task wasn't just as easy as we thought it was going to be. We wanted this packaging to leap from the supermarket shelves and straight into your trolley. However once we realised that that would require a lot of moving parts and springs and sensors,  we decided we would have to do it through the power of design alone!

We gave the client two options: one that nestled neatly with the two existing products in their range and which was exactly what they had asked for, and one that encapsulated what we thought their product could be but which didn't fit into the range.'

(http://paperjamdesign.com/news/Golden_Popcorn)

MILK

(http://www.milk.se/)