UK GREETINGS - luxury packaging

Whilst browsing Lovely Package, I came across some luxury greetings cards packaging designed by Wise Up. It was interesting to see the time, thought and effort put into a product. The range was a limited and numbered edition of 250 handmade boxes. Each was lined with Italian and English papers, an all cards were printed in fine paper with special details such as varnish, foil and emboss. Each box comes with 8 cards and 8 envelopes, all of which are wrapped up neatly in tissue paper. This shows how attention to detail can create something really beautiful. The finishes used create a really stand out product with shelf appeal, as well as adding to exclusivity of them. The patterned boxes can be used for storage or as a keepsake, which is a good persuasive technique used to make people purchase products.

Although not a style I would use myself, I can definitely appreciate the quality and presentation of the products. This shows the lengths you could go to create a really stand out product.